Social Media - how to attract traffic to your website
Social media isn't much different than becoming known or popular in the real world. The more people who know you, or talk about you, the more attention you'll get. Social media or social networking is about making connections - online.
Rule #1: Social media should be used in addition to real life networking (not instead of)...
Unless your business is found exclusively online, you still need to make real life connections.
Rule #2: It's not about advertising - it's about INTERACTION...
Many people make the mistake of building a large following on facebook and thinking that's all there is to it. Just as in real life, if people accept invitations to your party, you need to go to their parties too.
Rule #3: Make it genuine...
Online social media isn't for everyone. It's not essential - it's an option. It is, however, an irresistible option. It's growing rapidly and it's free. What it does require is time and thought. As in real life networking - don't think 'how can I sell myself', think 'how can I connect with and help others'. People recognize a sales pitch when they hear it. Be genuine with your intentions.